NK Automatic Driving School to #1 in Google Maps

Industry: Driving School
Location: Grays, United Kingdom
Service Provided: Local SEO & Google Business Profile Optimisation

Overview

NK Automatic Driving School wanted more students, more calls, and higher Google visibility.
When I started, their Google Business Profile had low strength and poor rankings.
After structured Local SEO optimisation, the business started ranking #1 in Google Maps and getting significantly more enquiries.

The Challenge

Before SEO work started, the business had:
• Low Google Maps visibility
• Weak Google Business Profile strength
• Few customer calls
• Low organic traffic
They were losing students to competitors ranking higher in local search.

My SEO Strategy

I applied a full Local SEO plan tailored for driving schools.

Google Business Profile Optimisation

  • Category optimisation
  • Service & keyword targeting
  • Profile strength improvement
  • Photo and post optimisation
  • Review strategy

Local Keyword Targeting

Targeted high-intent keywords like:
• Driving Instructor in Grays
• Automatic Driving Lessons Grays
• Automatic Driving Instructor in Grays Essex

✔ Website SEO Improvements

  • On-page SEO updates
  • Internal linking
  • Location keyword optimisation
  • Content improvements

AI Search Optimisation

Optimised brand visibility for AI search results including ChatGPT-style queries.

Results Achieved

210% Increase in Organic Traffic
130+ Increase in Customer Calls
#1 Ranking in Google Maps Pack
• Ranked in AI Search Results
Keywords ranked #1:
✔ Driving Instructor in Grays
✔ Automatic Driving Lessons Grays

Ranking Proof & Screenshots

Google Maps Ranking Proof

GBP Profile Strength Before vs After

 

Keyword Ranking Proof (Video)

Google Analytics Growth

Calls & Leads Growth

Why This Worked

• Proper local keyword strategy
• Fully optimised Google Business Profile
• Strong local SEO structure
• Consistent optimisation and tracking
Local SEO is not luck it is a repeatable strategy.

What This Means for Your Business

If a local driving school in Grays can achieve:
✔ 210% traffic growth
✔ 130+ more calls
✔ #1 Google Maps ranking
Your business can too with the right Local SEO strategy.

Work With a Proven Local SEO Specialist

I am Shah Md Fazleh Hasan, Local SEO Specialist UK, helping businesses grow with real results.
  • Want your business to rank #1 in Google Maps?
  • Want more calls and bookings?
Let’s talk.